Note the sheep! That is me, Ophelia Kee. I am stuck dangling between the proverbial rock and the hard place, although unlike the sheep who can hop around on the rocks easily, I am rather damned no matter what. Forget the fear of heights, it does not even figure in. I'm talking about marketing and promoting books. I read up on it and check out blogs and websites. I learn about what I need to do and implement one strategy at a time.
So, that's good right? Well, sort of. But not exactly. You see, to successfully promote a book, money must be spent. But money is not so easy to come by, and I am not the type to waste mine. So I want to be sure I spend it wisely and get the biggest bang for the buck. (Never mind that all the research is stealing time from writing which is a whole other issue.)
Book promotion is kind of like car sales. You can't sell a car to a man with no job or money. You also have a rather difficult time selling one to a man who already has one or does not need one. So the market for the car is not 'everyone' just as the market for a book is not 'everyone'. The market is only the people who want to buy a car or a book. Different shoppers seek different features and interior packages. So I have to find the readers who want to read a story like mine. Just like the car salesman needs to find a man who wants a car like the one he sells. The question becomes, how?
The thing about a good story is that like a car, a new one is great. But unlike a car, when you finish with a good book, you always feel as if you wish it had not ended. You might go back to reread it or go on to buy another book by the same author or in the same series. (When you finish with your car, you are ready to get a shiny new one. Revisiting the old one is not something most of us choose to do.) But the best thing about a good book is that they do not cost nearly as much as a car so more people can enjoy them more often. But the question about how to locate the proper reader is serious.
Step one is obvious. Write the book. Done....(along with a few more. Book eight is releasing Sept 30th :)
Step two is also obvious. Publish the polished finished(?) book. (The author is never really finished.)
Step three is where things get a bit confusing. I can't afford to pay someone to publish, so Indie publishing was the default. That means I learn how to market and publish.
We are still somewhere in step three. Things I have decided:
Branded book covers are great! Free Book promotions are also great! Only odd numbered books in the series are free books. Technically, Book One will always be free on my website through Inkitt or Wattpad, just not in the same format as Kindle. I await the results of the Kindle countdown. The verdict is still out on that. The folks at Awesome Gang (and affiliates) are Awesome! So while I still work the day job, I will muddle through and keep learning about step three. Y'all wish me luck in figuring it all out sometime this century.